The first three stages buy you growth. The fifth stage buys you compounding. Reactivation. Reviews. Organic visibility. The book of business stops being a lottery ticket.
Reactivation
Your old database is a goldmine. We mine it on a 90-day cycle with offers tuned to the season.
Reviews
Post-job review requests built into the dispatch flow. Volume is the moat in local SEO.
Organic
AEO + local SEO + landing pages tuned to the long tail of intent.
Referrals
Structured referral program with a tracked incentive. Friends-and-family becomes a channel, not an accident.